![]() Imagine what you could do if you could generate a report that would tell you how agent performance varies based on lead type, response time, and how far leads are getting in the funnel. It also offers the ability to assign leads custom paths to get to the right agent (or, if you’re operating solo, it will help you prioritize your follow-up efforts). The lead response and management tool offers next-level tracking for real estate professionals who want to know where leads are coming from. If you’re running a team or dealing with a high volume of leads, a product like FiveStreet is a must-have. 7 Best CRMs for Real Estate Agents, Teams & Brokerages Real Estate CRM We also took into consideration any additional systems for marketing, analytics, transaction management, pipeline management, and automation. To put together our list, we looked at dozens of real estate-specific CRMs and analyzed each one for pricing, features, integrations, ease of use, and interface. Our Close team has decades of real estate experience, and we’ve used and analyzed plenty of different real estate CRMs. We put together a list of our top seven picks and explain why each one could be the best CRM for your business. However, there are so many different real estate CRMs on the market, it’s hard to know which is the best one for your individual needs. ![]() Ask any top-performing real estate agent what their go-to, must-have, can’t-live-without tool is, and chances are they’ll say a great real estate customer relationship management (CRM) system.
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